I’m Stefan. I’m an almost-corporate type turned freelance writer and business strategist.

I help both companies and freelancers grow.

You may have seen me in…

The New York Times

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CTV News

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Toronto Star

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Fast Company

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BNN Bloomberg

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Forbes

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The Globe and Mail

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The New York Times 〰️ CTV News 〰️ Toronto Star 〰️ Fast Company 〰️ BNN Bloomberg 〰️ Forbes 〰️ The Globe and Mail 〰️

I’m based outside of Halifax, Canada, but work with clients globally.

After graduating from Yale University, I went into corporate consulting. But it hit me that my real passion was helping entrepreneurs grow, not climbing a corporate ladder. So I tried (and failed) to start my own tech company in 2016. From the ashes of that failure came writing and freelancing.

I help companies grow with content

When we work together, it’s usually on one (or more) of these three questions:

  1. How can I achieve my business goals with content?

  2. What type(s) of content should I create?

  3. Will you write, edit, or manage content creation for me?

I help freelancers build their business (and confidence)

When we work together, it’s typically on one (or more) of the following questions:

  1. How can I find freelance clients on Twitter?

  2. How can I upsell and cross-sell clients to earn more money?

  3. Can you teach me how to write B2B content?

Check out my bestseller, The 50 Laws of Freelancing.

Today, I work with a variety of amazing tech and tech-enabled companies across Canada, the US, and Europe. I’ve also taught over 1,000 freelancers in my courses, talks, and at events.

Nice things people have said about me

  • “Stefan is a business strategist disguised as a writer and editor. I partnered with him to write content but his advice, care for my whole business, and consistency has been amazing. I've worked with him now for over two years and can't recommend him enough."

    Avery Francis. Influencer and Founder, Bloom

  • "Stefan's help could not have been more effective. With his mentorship, I managed to more than 2x my freelance rate after a single meeting while maintaining really strong client relationships. His coaching truly exceeded my expectations."

    Isabelle K. Freelance Writer.

  • "I needed a freelancer I could trust with complex material and I absolutely felt that trust working with Stefan. He produced great content that the whole team, from Growth to Product, loved."

    Gareth Davies. Growth Marketer, Parabol.

  • “I’ve worked with Stefan for over three years, and followed his work before that. He always comes to the table with ideas, energy, and advice. I highly recommend any growth-minded leader chat with him to see if there’s a fit to work together.”

    Jonah Midanik. Managing Partner, Forum vc

  • “I was looking for unique angles for a story, and Stefan delivered. He was responsive, courteous, and answered all of my questions.”

    Jared Lindzon. Freelance journalist for Fast Company, The Globe and Mail, Politico, and more.